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CRM

Funnels

Define and monitor the stages that prospects and opportunities move through.

Use Funnels to make a sales or relationship process visible as a sequence of stages.

Common use cases

  • Create or review a funnel and its stages.
  • Place leads or opportunities in the correct stage.
  • Monitor conversion, value, and stalled records.
  • Standardize the steps teams follow from first contact to outcome.

Keep stages distinct and action-oriented so the funnel remains useful for reporting.

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